Custom Interactive Attractions

The Future of Play
is Human.

The Future of Play is Human.

Powered by AI. Built with advanced hardware. Designed to bring people together.

Proven at Scale

Already transforming venues around the world.

Movere is not a concept — it is a proven system already running in over 20 locations worldwide, generating revenue and delighting players every day.

20+
Attractions Running Worldwide
2
Countries & Growing
200K+
Players Engaged
10+
Years of Innovation
Movere LED room attraction in operation — players competing on interactive LED floor and wall panels
Real Movere Installation — Live & Operational
What Movere Creates

Standardized products. Limitless customization.

Movere builds both turnkey attractions you can open fast and fully bespoke arenas engineered from the ground up. From a single room to merge-ready multi-room complexes, every product scales to your venue, audience and commercial goals.

A branded Movere interactive attraction — a custom LED arena with rainbow floor and wall panels, branded kiosk and the Movere logo
Flagship Offering

Custom Attractions & Arenas

Custom-designed interactive arenas built for high-throughput entertainment venues. We engineer signature attractions — from VR arenas to LED battle rooms — that become the centerpiece of your location and a destination in their own right.

Beyond a single product

Standard Turnkey Installations

Ready-to-deploy attractions with proven mechanics, fast setup and predictable economics. Open faster with a package that just works.

Single-Room Experiences

Compact, high-throughput rooms engineered to convert a modest footprint into a premium interactive attraction.

Double-Room Experiences

Two connected arenas that expand capacity, enable head-to-head play and unlock larger group formats.

Automatic Room Merge Technology

Proprietary technology that instantly merges separate rooms into one giant arena — or splits them back — on demand.

AI-Powered Interactive Entertainment

Intelligent game engines that adapt difficulty, content and flow in real time, delivering a fresh experience every visit.

Fully Custom Projects

End-to-end bespoke attractions designed around your brand, space, audience and commercial objectives.

United States

In the U.S., we create exclusive attractions in partnership with FEG.

In the United States, Movere works exclusively through Family Entertainment Group (FEG) — a leading developer and operator of family entertainment venues across North America. Together, we design, build and operate interactive attractions tailored for the U.S. market.

FEG handles all U.S. commercial discussions, venue development and operator partnerships. If you are a venue owner, developer or operator in the United States interested in bringing a Movere experience to your location, please contact FEG directly.

  • Exclusive U.S. distribution and commercial rights
  • Deep market knowledge across FECs, theme parks and entertainment venues
  • End-to-end venue development and partnership support
  • Proven track record across the North American amusement industry
Contact FEG for U.S. Opportunities
Family Entertainment Group (FEG) logo

Family Entertainment Group

Official U.S. Partner

Exclusive Partnership

All commercial discussions for Movere experiences in the United States are handled exclusively by Family Entertainment Group. FEG is your single point of contact for venue development, licensing and operations.

Global Experience

Created globally.
Customized locally.

From Brazil to the United States, Movere develops attractions that adapt to different audiences, languages, business models and entertainment cultures.

Arcade Haus — Custom Entertainment Experience
Custom Entertainment Experience

Arcade Haus

Brazil
🇧🇷

A customized interactive entertainment concept developed for the Brazilian market, combining social play, technology and high-energy competition in a format designed around the venue and its audience.

  • Custom venue concept
  • Social & competitive formats
  • Technology-driven design
Brazil
Beat The Floor — Interactive LED Floor Attraction
Interactive LED Floor Attraction

Beat The Floor

United States
🇺🇸

Developed in partnership with Family Entertainment Group (FEG), Beat The Floor transforms an entire room into a living game. Players compete on a responsive LED floor across dozens of physical and digital challenges.

  • Single and multiplayer modes
  • Competitive and cooperative formats
  • Modular room configuration
  • Amusement card integration
  • Automated or staff-led operation
  • Developed with FEG — exclusive U.S. partner
Round Rock, TXHollywood Park, TXAdditional U.S. locations
AI-Powered Play

AI will not replace play.
It will make play more alive.

Movere uses artificial intelligence to create attractions that understand, challenge and respond to players in real time.

Play Against AI

Face intelligent opponents that adjust their behavior, strategy and difficulty as you play. Every session adapts to the player's skill level in real time.

Movere AI Engine
Flexible Operations

Built around the way
your venue operates.

Movere attractions can operate as fully unattended experiences or as premium staff-led attractions. The same platform can adapt to different venue formats, customer journeys and payment models.

Unattended Operation

  • Automated player onboarding
  • Simple game selection
  • Integrated payments
  • Minimal labor requirements
  • Remote monitoring and diagnostics
  • Designed for continuous operation

Staff-Led Experience

  • Guided sessions
  • Parties and group events
  • Competitive tournaments
  • Corporate and team-building programs
  • Premium hosted experiences
Seamless Payment Integration

Integrate with leading amusement card systems, RFID platforms, venue management systems or direct credit-card payments.

Amusement Debit Cards
RFID Wristbands & Cards
Credit & Contactless
Session-Based Bookings
All-You-Can-Play Passes
Memberships & Profiles
Mergeable Rooms

Two rooms when you need them.
One arena when you want it.

Movere's uniquely flexible mergeable-room architecture gives operators the flexibility to run two attractions independently or combine them into one larger experience for parties, tournaments and high-capacity sessions.

More Formats. More Capacity.

Up to 2× the revenue potential

from the same footprint

  • Operate two games simultaneously
  • Merge rooms for larger groups and events
  • Adjust capacity based on demand
  • Create premium tournament experiences
  • Maximize revenue per square foot
  • Expand without requiring additional floor space
Room A
ACTIVE GAMING
Room B
COMPETITIVE MODE
Complete Solution

From the first idea
to the first player.

One creative and technical partner. One integrated attraction. Built for long-term operation.

Discovery

Understand the venue, audience, space and commercial goals.

Experience Design

Develop the attraction concept, gameplay and customer journey.

Software & AI

Create the games, player systems, AI behaviors and operator controls.

Hardware Engineering

Select and integrate commercial-grade sensors, displays, LED systems, computers and controls.

Installation

Deliver, configure, test and launch the complete attraction.

Evolution

Provide remote support, performance improvements and new games that keep the experience fresh.

Why Movere

We don't just build games.
We engineer reasons to return.

Every decision in a Movere attraction—from AI behavior to hardware selection—is made with one goal: maximizing the number of people who return to play again.

  • Custom-built for each venue
  • AI-powered adaptive gameplay
  • Commercial-grade hardware
  • Multiplayer and competitive formats
  • Flexible payment and operating models
  • New content and continuous evolution
Before and after comparison: an underutilized empty arena transformed into a high-engagement Movere LED attraction with players actively competing
Return on Investment

Turn underutilized spaces into high-ROI attractions.

Many entertainment venues have valuable floor space generating little or no revenue.

Movere transforms those spaces into premium interactive attractions with fast installation, minimal operational overhead and rapid ROI.

Fast installation
Minimal operational overhead
Rapid ROI
Long revenue lifespan

Perfect For

Family Entertainment CentersArcadesBowling CentersTheme ParksShopping CentersHotelsResorts
Replace Low-Conversion Space With Profit
Operator Economics

Designed to move people—
and move your business forward.

5–11MonthsProjected Payback Period

With a compact footprint, flexible pricing models and high replayability, Movere attractions are designed to generate strong revenue per square foot.

Pay Per Play

Connect to an amusement card or credit-card system and charge for every game.

Booked Sessions

Sell timed experiences for groups, parties, schools and corporate events.

Memberships & Passes

Include the attraction in memberships, all-day passes or recurring-play programs.

ROI EstimatorIllustrative projections only
Est. Monthly Gross Revenue$24K
Est. Monthly Operating Contribution$23K
Est. Payback Period4 mo
Est. Annual Revenue$288K
Est. Annual Revenue / sq ft$360/ft²

Illustrative projections only. Actual results and payback periods vary by location, pricing, traffic, operating model, attraction configuration and local market conditions. This calculator does not constitute a financial guarantee or projection of actual performance.

Start Building

What should your next
attraction feel like?

Tell us about your space, audience and vision. Movere will help transform it into an experience people will move for, compete for and return to play again.